2024 Guadalajara International Book Fair
2024-11-30 - 2024-12-08 | JALISCO
The Guadalajara International Book Fair is the most important publishing gathering in Ibero-America. It is also an amazing cultural festival. Created 38 years ago by the University of Guadalajara, the Fair is aimed at professionals and the general public alike, a characteristic that sets it apart from other book fairs around the globe. With business as one of its main goals, it is also a cultural festival in which literature plays a major role including a program where authors from all continents and languages participate, and a forum for the academic discussion of the major issues of our time.
For nine days, people willingly stand in long lines to listen to their favorite authors, the book industry makes Guadalajara its beating heart and the whole city is filled with the music, arts, cinema and theatre from the featured Guest of Honor which this year is Spain.
The most outstanding meeting of the Spanish-language publishing world awaits you in Guadalajara, November 30 to December 8, 2024.

Tattoo Music Festival MX 2024
2024-11-30 - 2024-12-31 | JALISCO
The time has come for the 3rd edition of Tattoo Music Fest MX 2024 after 2 great editions in 2022 and 2023, one of the festivals that has managed to position itself as one of the most important of its styles at the national level. This is Tattoo Music Fest MX 2024.
Get ready for the biggest edition this festival has ever had and live the experience.
Concerts
400 Tattoo Artists
Skate
Graffiti
Much more awaits you at this unique party

Festival of Lights
2024-12-14 15:00 - 20:00 UTC | JALISCO
A 47 year old tradition, the Festival of Lights is a signature winter event. Stop by for an afternoon of holiday music, entertainment and the lighting of 6000 luminarias at dusk. Special luminarias to honor cancer survivors will be available for purchase benefitting the American Cancer Society.

MARCOS AGAVE BIRTHDAY
2025-03-01 | JALISCO
Join Marcos Agave for a Tequila Tasting at Casa Luna in Tlaquepaque.

FIFA World Cup 2026: Guadalajara Matches & Agave Region Tours
2026-06-10 - 2026-06-28 | Estadio Guadalajara, JALISCO, Mexico
The biggest sporting event on the planet is coming to Guadalajara! From June 11 to June 24, Estadio Guadalajara will host four thrilling group-stage matches of the FIFA World Cup 2026, highlighted by a massive home-crowd match for Mexico on Thursday, June 18.
Whether you are coming to witness the precision of Spain, the passion of Uruguay and Colombia, or to stand shoulder-to-shoulder with the home fans cheering on El Tri, your trip to Jalisco isn’t complete just staying in the stadium.
Go Beyond the Pitch with Marcos Agave Tours
Make your World Cup experience unforgettable by exploring the true spirit of Jalisco between match days. Located just a short drive from the city is the magical town of Tequila—a UNESCO World Heritage site and the birthplace of the world’s finest agave spirits.
Why book a boutique tour with Marcos Agave Tours during the tournament?

Curated Escape: Step away from the chaotic stadium crowds and immerse yourself in the dramatic, sweeping blue agave fields.
Exclusive Access: Enjoy premium, private tastings at boutique distilleries that standard tourist buses can’t access.
Impeccable Timing: With multiple days between the matches on June 11, 18, 23, and 24, it is the absolute perfect window to schedule a high-end, professionally guided day trip.

Spaces during the tournament weeks are highly limited and filling fast. Elevate your World Cup journey from a soccer trip to an authentic cultural adventure.
